Kenny MacPherson


As CEO of Hipgnosis Songs Group, Kenny directs the Hipgnosis US operations, overseeing administration, copyright registration and royalty collection; the music licensing team and its strategic effort in film, television and advertising; and the acquisition, development and monetization of new writers and artists and their output in the world’s biggest market.

Hipgnosis Songs Group, formerly Big Deal Music, was purchased by Hipgnosis in 2020. Under Kenny’s leadership, as a founder and CEO, the company rose in just 7 years from start-up to a consistent top 10 market share leader and industry model. Over 40 years, as publishing executive at Warner Chappell and Chrysalis Music, Kenny and his team have made vital contributions to the work and career paths of a diverse collection of talent including the Blue Nile, Underworld, Dan Wilson/Semisonic, Daniel Lanois, Outkast, Radiohead, Afghan Whigs, Julian Bunetta and John Ryan. He has served on the NMPA since first elected in 2018.